盛麗慧教授

	盛麗慧教授 (全球前 2% 頂尖科學家)
	研究室:	MA-Building 515
	實驗室:	全球行銷創新實驗室, MA-505
	Office hours:	二14:00-16:00 Tue
	電話:	02-2737-3285
	E-mail:	msheng@mail.ntust.edu.tw
	最高學歷:	美國明尼蘇達大學博士
	研究範疇:	Future marketing, Global marketing innovation, International marketing, High-tech marketing, Consumer behavior, Digital marketing, Omni-marketing, circular marketing economy, MNCs' New Product Innovativeness, Breakthrough Innovations, Disruptive Innovations/Technologies, Reverse Innovation/Engineering
	講授課程:	國際行銷、全球行銷創新、高科技行銷、創意與管理、全球企業管理、電子商務與網路行銷
	現任:	臺灣科技大學企業管理系專任教授


	研討會論文
2019	Innovation, Entrepreneurship, and knowledge Academy Conference, June 11-13, Verona, Italy.
2018	American Marketing Associaton Academy Conference, Boston, USA.
2017	American Marketing Association Academy Conference, San Francisco, USA.
2015	American Marketing Association Academy Conference, Chicago, USA.
2014	INFORMS, San Francisco, California, USA
2013	INFORMS, Minneapolis, Minnesota, USA
2012	Global Entrepreneurship Innovation Management Conference, Valencia, Spain.

	專書
2005	Sheng, M.L. (2005). Global Integrated Supply Chain Implementation: The Challenges of E-procurement. In B. Unhelkar & Y. Lan (Eds.), Global Integrated Supply Chain Systems: Analysis and Design (pp. 83-96). Idea Group Publishing: PA, USA.

	研究計畫
2022	Ministry of Science and Technology, 111-2410-H-011-016-MY2
2020	Ministry of Science and Technology, 109-2410-H-011-009-MY2
2020	Ministry of Science and Technology, 109-2918-I-011-006
2018	Ministry of Science and Technology, ,107-2410-H-011-009-MY2

	獲獎/榮耀
2024	入選史丹佛大學於2024年9月發布的2024年「全球前 2% 頂尖科學家榜單（World’s Top 2% Scientists）」
2023	入選史丹佛大學於2023年10月發布的2023年「全球前 2% 頂尖科學家榜單（World’s Top 2% Scientists）」
	學歷/ 經歷
2014	Visiting Scholar, University of California, Berkeley, US, 2014 - 2015
2006	Visiting Scholar, Peking University, China
2005	Visiting Scholar, Beijing Foreign Studies University, China
2003	Assistant Professor, Hamline University, Minnesota, US 2003 - 2008

國立台灣科技大學