紀舒哲專案副教授
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紀舒哲 |
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| 研究室: | 誠信樓E307(華夏校區) | |
| 實驗室: | ||
| Office hours: | 三13:30-15:00 Wed (請先email聯繫) | |
| 電話: | 02-89415100#4318(華夏校區) | |
| E-mail: | scchi@mail.ntust.edu.tw,scchi481008@gmail.com | |
| 最高學歷: | 國立臺北科技大學工商管理研究所博士 | |
| 研究範疇: | Marketing Channel 行銷通路, Digital Marketing 數位行銷, MarTech 行銷科技, Training Planning and Evaluation 訓練規劃與評量, Competency Analysis 職能分析, Competency-Based Program Development 職能導向課程發展 | |
| 講授課程: | ||
| 現任: | 臺灣科技大學企業管理系專案副教授 | |
| 期刊論文 | |
| 2022 | 張誠英、紀舒哲*、張正儀 (2022)。以專屬性資產投資為中介變數從激勵觀點探討通路共創價值影響之研究-寵物用品實體零售業為例。醒吾學報，66，71-90。(TCI-HSS) |
| 2022 | 張誠英、紀舒哲*、張正儀 (2022)。促銷激勵策略的選擇對消費者知覺價值及購買意願影響之研究。醒吾學報，65，141-158。(TCI-HSS) |
| 2021 | 張誠英、紀舒哲*、張正儀 (2021)。通路激勵策略對通路成員間顧客參與之影響研究－以寵物用品經銷鏈為例。醒吾學報，64，145-162。(TCI-HSS) |
| 2021 | 張誠英、紀舒哲*、張正宏 (2021)。在B2C 跨境電商平台之共享價值與物流服務品質對消費者關係承諾之影響研究－電商平台信任力為中介變數以Amazon B2C平台為例。醒吾學報，63，77-94。(TCI-HSS) |
| 2017 | Chien-Wen Wu, Heng-Hsing Chu*, You -Shyang Chen, Shu-Che Chi (2017),“ An ILS-Based Heuristic Algorithm for Solving the Spatial Planning Problem of Pre-Positioned Mobilization Warehouse,”Journal of Chung Cheng Institute of Technology, 46(1), 1-17。(EI) |
| 研討會論文 | |
| 2022 | Shu-Che Chi, Cheng-Ying Chang, Cheng-Yi Chang (2022), " How to Successfully Develop Functional Conflict to Enhance Marketing Channels and Co-create Value : Channel Conflict Management Mechanism as the Pre-variable," Presentation and Proceedings The 2022 8th International Conference on Industrial and Business Engineering (ICIBE 2022), Macau, China, 2022/9/27~29, 2022. (Indexed by EI Compendex) |
| 2021 | Shu-Che Chi, Cheng-Ying Chang, Cheng-Yi Chang (2021), " Research on the Impact of Promotional Activities and Relationship Commitments on Customer Participation from the Perspective of Consumers," Presentation and Proceedings The 2021 7th International Conference on Industrial and Business Engineering (ICIBE 2021), Macau, China, 2021/9/27~29, 2021. (Indexed by EI Compendex) |
| 2020 | Shu-Che Chi, Cheng-Ying Chang, Cheng-Hung Chang (2020), " Is there only Competition in the Relationship between Supply Chain Members?," Presentation and Proceedings 2020 The 7th International Conference on Frontiers of Industrial Engineering (ICFIE 2020), Singapore, 2020/9/18~20, 2020. (Indexed by IEEE Xplore Online & EI Compendex) |
| 2019 | Shu-Che Chi, Cheng-Ying Chang, Cheng-Hung Chang (2019), " Exploring the application of both Internet of Things and artificial intelligence under the Omni channel from the perspective of drama theory," Presentation and Proceedings 2019 The 5th International Conference on Industrial and Business Engineering (ICIBE 2019), Hong Kong, 2019/9/27~29, 2019. (Indexed by EI Compendex) |
| 研究計畫 | |
| 2023 | 112學年度教育部「大專校院教學實踐研究計畫」-「學用合一」-建構職能導向課程與重視理解的課程設計(UbD)對學習成效評估之實踐：以電商經營與選品課程為例，教育部， 2023-08-01~2024-07-31，計畫主持人。 |
| 2022 | 111學年度教育部「大專校院教學實踐研究計畫」-融入問題導向學習與職能導向課程設計與實踐-以網路流量數據分析課程為例，教育部， 2022-08-01~2023-07-31，計畫主持人。 |
| 2022 | 111學年度補助大專校院辦理就業學程計畫-電商經營與行銷科技(Martech)人才培育學程，勞動部勞動力發展署北基宜花金馬分署，2022-07-01~2023-08-31，計畫主持人。 |
| 2021 | 110學年度補助大專校院辦理就業學程計畫-智慧商務與電商行銷數據分析人才培育學程，勞動部勞動力發展署北基宜花金馬分署，2021-07-01~2022-08-31，計畫主持人。 |
